MARKETING
Services
SOCIAL MEDIA MANAGEMENT
our signature offering | TAILORED SOCIAL MEDIA SUPPORT THAT GROWS WITH YOU
Our Social Media Management packages are designed to meet you exactly where you are in your business journey. Whether you're just starting to build your online presence or are ready to scale your visibility, we offer packages ranging from 1 to 5 posts per week—with options to increase posting frequency based on your needs.
We understand that marketing is not a one-size-fits-all service. That’s why each package is fully customizable and built around your current goals, audience, and capacity. From curated content creation to strategic planning and account engagement, our services are designed to relieve the stress of social media so you can focus on what you do best—running your business.
All packages are offered on a monthly basis and can be adjusted at any time as your business grows and evolves. If you're unsure where to start, we’ll help you determine the best path forward with a personalized strategy that works for you.
*Packages start at $500
SOCIAL MEDIA STRATEGY
Where purpose meets presence.
A great feed means nothing without a plan behind it. At The Social Edit, every piece of content is backed by a strategy that’s built to grow your brand with intention. We take the time to understand your goals, ideal audience, and brand voice—then craft a custom strategy that aligns with your business’s vision and values.
From content pillars and post cadence to platform-specific best practices and engagement plans, our social media strategy ensures your online presence is doing the heavy lifting for you. No more posting just to post—this is about clarity, consistency, and results.
Why it matters:
Without a strategy, social media becomes guesswork. With one? You build connection, credibility, and conversions.
ADDITIONAL SOCIAL SERVICES
Not ready for full-scale management?
We offer several independent social media services for business owners who have the bandwidth and confidence to implement, but aren’t sure where to start or what to post.
MARKETING IS NOT A ONE-SIZE-FITS-ALL APPROACH. EVERY BUSINESS IS UNIQUE AND WHAT WORKS FOR ONE COMPANY MAY NOT WORK FOR YOU. That’s why we offer customized social media services. By implementing a tailored social media service plan, you can build a strong presence that resonates with your audience and stands out from the competition.
Additional Social Media Service Options include:
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monthly Content calendar buildout
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prompt vault
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coaching & consulting Sessions
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Social media audits
-
content days
ADDITIONAL SOCIAL MEDIA SERVICES
WE OFFER SEVERAL INDEPENDENT SOCIAL MEDIA SERVICES FOR BUSINESS OWNERS WHO HAVE THE BANDWIDTH AND CONFIDENCE TO IMPLEMENT, BUT AREN'T SURE WHERE TO START OR WHAT TO POST.
MARKETING IS NOT A ONE-SIZE-FITS-ALL APPROACH. EVERY BUSINESS IS UNIQUE AND WHAT WORKS FOR ONE COMPANY MAY NOT WORK FOR YOU. That’s why we offer customized social media services. By implementing a tailored social media service plan, you can build a strong presence that resonates with your audience and stands out from the competition.
Additional Social Media Service Options include:
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Content Ideas Checklist—we come up with the ideas, you implement the posts
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Strategy and/or coaching Sessions
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Customized Social Media Strategy — includes Target Audience, Competitor Analysis, Omnichannel Marketing Strategy, Engagement Strategy, Industry and Hashtag Research, Ideas for posts, Reels, and stories
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Social media audits — includes Profile optimization, Content audit, Profile audit, and Checklist of recommended changes
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Supplemental content — We post a set number of times per week, and you fill in the gaps. Stay consistent while scaling your content when time allows—perfect for businesses that want flexibility without sacrificing quality.
ADDITIONAL SOCIAL MEDIA SERVICES
Not ready for full-scale management?
We offer several independent social media services for business owners who have the bandwidth and confidence to implement, but aren’t sure where to start or what to post.
MARKETING IS NOT A ONE-SIZE-FITS-ALL APPROACH. EVERY BUSINESS IS UNIQUE AND WHAT WORKS FOR ONE COMPANY MAY NOT WORK FOR YOU. That’s why we offer customized social media services. By implementing a tailored social media service plan, you can build a strong presence that resonates with your audience and stands out from the competition.
Additional Social Media Service Options include:
-
Content Ideas Checklist—we come up with the ideas, you implement the posts
-
Strategy and/or coaching Sessions
-
Customized Social Media Strategy — includes Target Audience, Competitor Analysis, Omnichannel Marketing Strategy, Engagement Strategy, Industry and Hashtag Research, Ideas for posts, Reels, and stories
-
Social media audits — includes Profile optimization, Content audit, Profile audit, and Checklist of recommended changes
-
Supplemental content — We post a set number of times per week, and you fill in the gaps. Stay consistent while scaling your content when time allows—perfect for businesses that want flexibility without sacrificing quality.
*Packages start at $500
A LA CARTE
MARKETING SERVICES
content creation
graphic design
email marketing
custom design projects
(one pagers, pamphlets, brochures, etc.)
website edits & updates
Google My Business management
CANVA TEMPLATES
content calendar planning
trend tracking
Don’t see something you need? Just ask!
We create custom proposals based on each business’s unique challenges and needs
Working with an
independent contractoR
vs. an agency
When you choose to work with a local, independent contractor for your marketing needs, you’re not just hiring someone to check off tasks—you’re gaining a true partner invested in the success of your business. Unlike large agencies where you may be just one of dozens (or hundreds) of clients, working with me means personalized and attentive service tailored to your unique goals. I take the time to deeply understand your brand, your audience, and your vision, creating strategies that are not only effective but feel authentic to who you are as a business owner.
With a smaller, independent contractor like me, you’ll experience a level of flexibility and adaptability that larger agencies can’t always provide. There’s no middleman or chain of communication to navigate—just direct access to someone who genuinely cares about your success. Plus, as a local contractor, I have a deep understanding of our community and its unique market, giving me an edge in crafting strategies that resonate with your audience.
Choosing to work with me also means transparency and consistency. At large agencies, you may find yourself assigned to different account managers over time, but when you work with me, you know exactly who you’re working with every step of the way.
I pride myself on building meaningful relationships with my clients, offering a personal touch and dedication that goes beyond the standard. Let me take the stress of marketing off your plate so you can focus on what you do best—running your business with purpose.
THE Process
01.
DISCOVERY:
We begin with an in-depth conversation to fully understand your business goals, target audience, and current marketing challenges. This step helps me create a customized strategy that aligns perfectly with your brand's needs.
02.
PROPOSAL:
After our discovery meeting, I’ll present a comprehensive proposal that outlines my recommended strategy, services, and project timeline. This ensures we’re aligned on objectives and expectations before moving forward.
03.
CONTRACT:
Once you approve the proposal and contract, you'll be prompted to fill out a branding questionnaire. I use your answers to create content that aligns with your business mission, vision, and goals.
04.
DELIVERABLES:
I’ll start creating your social media posts, content, or any other marketing materials we’ve agreed upon. Each deliverable will be carefully crafted to reflect your brand's voice and achieve the goals we’ve set.
05.
PEACE OF MIND:
With your marketing in trusted hands, you can focus entirely on running your business, knowing that I’m consistently working behind the scenes to maintain and grow your digital presence.
Loving Words
"If I could give Allyson with The Social Edit 100 STARS I would! The level of professionalism and wisdom is top notch. I hired Allyson a few months back and she has been an abosolute dream. Her level of commitment to help my rebrand has been refreshing.
If you are looking for someone creative, professional, knowledgable, dependable, kind and genuine, Ally is your girl! I look forward to a continued relationship to help build our brand!"
Chasta ledford | relix bridal
Loving Words
"Allyson and The Social Edit have radically changed our social media presence. I am SO thankful for her management of my small business pages. Her content creation is beautiful and timeless, and her verbiage for posts is informative and simple, just like I requested.
Allyson always responds promptly and answers all of my questions or concerns! She has helped me understand the social media market and specific populations to target to serve my business better."
Addison Futrell | New Pathways Counseling
Loving Words
"I am the office manager for Williams Kilpatrick, PLLC, a small law firm in Lexington KY. We have worked with Ally for a couple of years - she maintains our website and social media accounts for us - and she is WoNdErFuL. Our website is current, and she is continuously updating it with local and national news and events that our followers are interested in.
Communication with her is great - any email or question we have is answered quickly. We do appreciate her hard work!"
Sherry Williams | Williams Kilpatrick, PLLC
Loving Words
"Allyson is very professional, a great communicator, reliable and does great work. Highly recommend."
David Eggers | Simple Solutions Recovery
"Very thorough and well designed posts. Excellent service that leaves us plenty of time to serve our clients."
Jim Salyer | Gem Source Inc.
Loving Words
"Allyson manages social media for our business. She has great ideas for targeting our audience and has been successful in drawing clients and increasing our online presence. She is very proactive about creating content and strategy for audience engagement. I recommend her wholeheartedly!"
melanie kilpatrick | williams kilpatrick, pllc
READY TO ELEVATE
YOUR BRAND?
We craft curated marketing strategies that capture your brand’s unique story. Whether you’re building your presence from the ground up or looking to expand your reach, we’ll help you connect with your audience through stunning visuals and purposeful content.
Let’s take your brand to the next level—reach out today to get started.
